Full Web White-Label

Healthie's full web white-label offers a branded, customizable web platform for providers and clients. Health tech organizations leverage our web white-label to offer a branded solution while prioritizing developer resources on other items.

Healthie's Web White-Label is available as an add-on to our Enterprise Plan. Many organizations elect to use Healthie's web white label alongside the mobile white-label and API products. 

Overview: Web White-Label

With Healthie's full web-white label, Healthie is skinned with your brand. There is no mention of Healthie on your provider and client experience, except in terms of use. A full web white-label can be thought of as two categories: Branding Elements and Additional Customizations. Below we break out the available options within both categories.

URLs and Emails

You designate: 

• Sign in page URL (popular to post this on website & social media)
• Platform URL (e.g., app.yourcompanyname.com)
  • We recommend creating a subdomain from your primary company organization website or create a separate URL entirely (we have seen both instances)
• E-mail address used for transactional e-mails that Healthie sends on your behalf
  • Password reset emails point to your domain.

Exception(s):

• Upload links for hosted documents within Healthie will continue to contain /healthie in the URL, these links cannot be white-labeled at this time.

Logo Use

Your brand questionnaire will ask for several versions of your logo, that are used in various places throughout the web (and mobile if relevant) platform. Here is some information on where these logos are used:

• Standard Logo: This will appear on Sign In Pages and on the Client and Provider Web Dashboard

• Favicon: This will appear as the browser icon when someone accesses your web platform  (example below). We recommend using an icon / logo as your favicon, without words or your business name. 

  

Iconography

Healthie has an default icon library to choose from, and we can discuss which icons (ie. within the navigation) you would like to replace.

Brand Colors

Full web white-label accounts have enhanced brand color options. Semi white-label accounts can adjust primary and secondary brand colors.

Primary color:

• This color replaces the "Healthie navy" that you see on the left navigation panel when you first log into Healthie.
• Available for semi and full white-label accounts.

Secondary color:

• This color is used for fonts within the Healthie platform. 
• Available for semi and full white-label accounts.

Tertiary color (Enhanced Branding)

• These colors are used for hover states, buttons, and input fields, to give a fully custom appearance to your account.
• Available for Full White-Label accounts.
• Learn more in this quick feature tutorial.

Once, enabled you can adjust your brand color settings, navigate to Settings > Brand > Edit Colors

You’ll now see a full panel of colors that you are able to customize for your brand, including primary and secondary colors, hover states, field outputs / buttons, and more. 

Here is an overview of the brand color options:

• Navigation Bar Background — the background color in the left sidebar where the main navigation links appear, including “Home,” etc.
• Navigation Bar Text — the text color in the left sidebar where the main navigation links appear, including “Home,” etc. 
• Navigation Bar Active Text — the text color for the active link in the left sidebar where the main navigation links appear, including “Home,” etc. 
• Navigation Bar Tab Bar — the text color for the tab bar in the left sidebar where the main navigation links appear, including “Home,” etc. 
• Background Primary — the primary background color used throughout the app. 
• Background Secondary — the secondary background color used throughout the app. 
• Background Hover — the background color for the hover state of the app. 
• Background Input — the background color for the input fields. 
• Accent Primary — the primary accent color used throughout the app. 
• Accent Primary Hover — the hover state of the primary accent used through the app. 
• Border Primary — the primary border color used throughout the app. 
• Border Input — the border color for the input fields. 

Add the hex codes for your brand, or use the slide picker to select a color. Click SAVE to apply your changes – we recommend refreshing your browser for changes to take full effect. 

Branding Examples

Here are samples of what the web platform will look like when while-label branded, with enhanced brand color options enabled (this includes tertiary brand colors).

Here is a screenshot of what the client experience will look like: 

Branding for Sub-Organizations

By default, sub-organizations will only see the option to customize the following colors: 

• Navigation Bar Background
• Navigation Bar Text 

Sub-Orgs can only edit the brand assets if permission “can have their own branding” is set to true. This will not impact the Parent Organization settings. 

Parent organizations can request enhanced branding be enabled for any sub-organizations which will then showcase the full panel of brand colors. 

Additional Customizations 

See list below for other customizations available with the web white-label. 

• Leverage Healthie's sub-organization layers for advanced administration
• Send e-mails from your domain
• Make some adjustments to e-mails sent from Healthie
• Connect your Twilio account to SMS reminders
• Brand your website embeds
• Update the icons and words of each sidebar item (e.g., change "Programs" to "Education")
• Add or Remove URLs in your Navigation Side Bar
• Integrate Healthie with Google Tag Manager
• Integrate Healthie with Mixpanel
• Access our integrations suite with marketing and sales tools, wearables and devices, etc.
• Access information in Healthie via SFTP
• Add a Single-Sign-On (SSO) for clients or other org members that may log into existing software you have
• Access your Sendgrid account to pull information on e-mail deliverability
• Hide/Remove Healthie features that you do not plan to use
• Customize the "What can Healthie do for you" page
• Link to your Mobile Apps in the bottom of e-mails sent from Healthie if you also have the mobile white-label
• Fitbit: Use your own URL connection string to prevent "authorizing with Healthie" from displaying on client end (note: requires configuration & set up on your end to enable this)
• Google & Outlook Calendar Whitelabel: Instead of showing "Do you authorize Healthie to access your calendar", Healthie will be replaced with your brand name; to set this up, you will need to create a Google OAuth Application with Google, run through the approval process, and share your credentials with Healthie
• Customize the client confirmation screen after a client completes your onboarding paperwork
  • "What can Healthie do for you" page
  • We can remove those buttons and update the verbiage, update the buttons so it links out to other URLs
• Add an intake form to your package link, which allows you to collect more information from a client during the time of a package purchase (e.g., address, zip code, COVID-19 questionnaire)
• Customize your package links to have a price of "Free" but require a client credit card on file (e.g., for no-show fees)
• Add an iframe to your Program that is built within Healthie (e.g., you want to integrate a Jotform into a program built within Healthie)
• Modify your package links to show a price, but remove the requirement that clients be prompted to enter a credit card. This is useful as an example, if you have organizational requirements to run payments through your existing POS system, and/or you need to charge for service at the time of appointment (and cannot charge before), e.g., for medical services
• Configure the time when a user is automatically logged out of Healthie (ie. adjust it from the default of 1 hour). This advanced setting is available for members who have purchased the semi or full white-label add-on. Email hello@gethealthie.com to request this setting be enabled for your account.

Customizations Not Yet Supported

Here are some requests we receive that currently cannot be supported. However, we encourage you to make a request for these items by adding an insight to our Product Portal here.

• We do not currently support the ability to change the home page of the web white-label for clients or providers. This includes the fact that you cannot point the home page to another screen within the UI
• It is not currently possible to adjust the Typography (Font) within the Healthie web portal or mobile app. 

Re-branding Support

Healthie can support your company re-branding if you are on a web or mobile white-label. This entails updating your branding questionnaire and specifications (ie. change in colors, update in logo, etc). If you need assistance with updating your white-label / branded elements, please e-mail hello@gethealthie.com